Following in Disney and Sanrio’s tradition of developing attachments to fictional characters at birth that will last a lifetime, marketers at The Pokémon Company have been developing the monpoke line of infant and toddler products since 2019 – and today they added a host of new goodies.
The first is a list of products exclusive to Eevee: a soft toy (¥ 1,320), a squeaky toy (¥ 704), and baby socks (1,320 yen). Then there are brand new products featuring both Eevee and the titan of the longtime Pikachu franchise, including fleece zippers (2,750), fleece hoodies (2,530) , fleece overalls (3,190), a patterned sweater (2,090) and matching pants (¥ 2,090), Pikachu and Eevee jumpers (2,090) and fleece dresses (2,530). For non-clothing items, there are plush backpacks (2,530), shoulder bags (2,090 yen) and caps (2,090). Enough to make your toddler a real Pokémaniac!
The line hasn’t officially arrived west, so if you’re looking to indoctrinate your baby into the Pokémon lifestyle, you’ll need to import all of these good things. We will be sure to let you know if and when this happens.